Don’t you hate when someone starts what they think will be a helpful sentence directed at you with, “You know what your problem is….” Then they usually proceed to give you their best words of wisdom as to how you could better improve your current state.
Well, I already know what my problem is… I love so many things!
- I love jazz / guitar
- I love design work
- and I love photography
Okay, that doesn’t really sound that bad. But often within the art of photography, people expect you to pick a style and ride that horse. (I’m sure there’s a metaphor or two in there somewhere.)
For example if your a fashion photographer, that’s what people expect to see on your website. If you’re a street photographer, your following will be looking for your street shots. If you’re the next Ansel Adams, landscape is your bag, baby!
But what happens if you can’t just narrow it down to one?
Most pros I’ve heard on the subject say you need to pick your genre and really promote that. Otherwise, what’s your identity as a photographer? What can people expect from you?
For the past couple years I’ve used this site to primarily promote by Portrait and Beauty work; working with models to help build their portfolios and other such projects.
Cultural / Street
But I also love what I refer to as cultural or street photography. This can be anything from candid street shots, cityscapes, rural shots, people, etc…
Spreading to Thin
I started creating different websites to promote my different photographic interests. First I developed BlackandWhiteLife.com. This was a site to display just what it sounds like. But what happens if I want to post a color image? Hmmmm.
Then I developed StreetPerspectives.com. I thought this will be an awesome venue to promote my street photography, whether it’s color or black and white.
But what if I want to post a shot that’s in color, but not really street photography? I can’t really post it to my black and white site; and it wouldn’t really work on the street photography site either. So where do I post? (Facebook, I guess?)
At some point I could see that maintaining the three different photo sites would really be spreading myself too thin and none of them really satisfied every need I had as far as posting my photographic art.
Well, I’ve come back to my original site and decided my genre of photography is what I consider to be, cool photography. (could I choose a more subjective term!?!?)
While it might not work for everyone, it works for me. The kind of stuff I shoot is cool. Whether it’s a beauty or portrait photo shoot, or walking the rural roads of Grants Pass, Oregon; or the sights of Las Vegas, I try to stay focused on what I think is cool.
I’ve restructured the slideshow on the home page of the site to better reflect the kind of artwork you’ll see here from now on; and I’ve also restructured the portfolio pages:
Those galleries reflect some of my favorite shots I’ve taken over the past 2-4 years, but really just so you don’t miss a thing, your really should just subscribe to the blog. 🙂
What About The Other Sites?
BlackandWhiteLife.com and StreetPerspectives.com will remain where they are for now, but I’ll be focusing my efforts here on my main site, TAVPhoto.com. I’m not sorry I put the effort into the other sites. For the most part they gave me a good excuse to work on cool web design projects.
Thanks for taking the time to read this. I really appreciate that! Okay, let’s move forward!